Everything you need to represent citypal with consistency, clarity, and style.
Download and use these logos for marketing materials and presentations.
App icons, favicons
Navbar, headers
Marketing materials
Core messaging for various contexts.
“The city talks back.”
“Audio-first walking tours, reimagined.”
“Your AI tour guide speaks to you.”
“Keep your phone in your pocket.”
“Every walk becomes a conversation.”
“Closer to the world. Not the algorithm.”
Core narratives for different contexts.
citypal is an audio-first AI tour guide that speaks directly to you through your earbuds. It responds to your questions, adapts to your interests, and narrates your journey in real-time—keeping your eyes on the world, not your phone.
citypal transforms city exploration into a conversation. Instead of reading a screen or following a rigid script, you simply walk and listen. Our AI observes your surroundings, learns what you care about, and tells you the stories behind what you are seeing—right when you need them. Ask questions, change direction, or dive deeper into topics that fascinate you. It is a tour guide that actually talks to you, adapting to your curiosity and pace. Plus, by working with local communities, we preserve authentic place history and build bridges between travelers and the people who call these places home.
To bring people closer to the world—not the algorithm. We use AI to increase awareness, not abstraction. citypal exists to deepen real connection between people and places.
Key talking points for presentations and investor decks.
Our signature colors and their applications.
#4B6BFF
Primary actions, links, highlights
#03C9A9
Accents, gradients, secondary highlights
#FF7A6B
Warm accents, CTAs, energy
#0E1118
Dark backgrounds, depth
#AAB2CC
Secondary text, subtle elements
#FFDC84
Premium highlights, warmth
Our font system creates hierarchy and personality.
Family: Space Grotesk
Weight: 700
Headlines, hero text, brand moments
The city talks back.
Family: Inter
Weight: 400-600
Body copy, UI elements, descriptions
The city talks back.
How citypal communicates with users.
Like a knowledgeable friend, not a textbook
"Want to check out that hidden courtyard?"
Asks questions, invites discovery
"You seem interested in architecture. Should I focus more on that?"
Human, friendly, inclusive
"The café ahead has the best espresso. Locals line up every morning."
Respectful of silence and pace
"I will be quiet for a bit. Just walk and look around."
Gives choices, not commands
"You choose where to go. I will adapt to your path."
Our consumer app brand - playful, exploratory, and approachable.
App icons, favicons
Headers, marketing
Complete branding
#9333ea
Primary
#3b82f6
Mid
#06b6d4
Accent
#ec4899
Playful
#f59e0b
Energy
bemo is fun and lighthearted. It uses emojis, celebrates discoveries, and turns exploration into play.
bemo asks questions, invites wonder, and encourages users to dig deeper into every place.
bemo is a companion, not a lecturer. It speaks like a friend who is excited to show you around.
Download our complete assets package including logos in all formats, fonts, and templates.